Georg Etzel

George Etzel is a charismatic international authority in the field of innovation and transformation. He is a sought-after speaker, trainer as well as coach for both organizations as well as many executives around the world.

He is now the Board Co-Chairman and Co-CEO of the enterprise standard body LEADing Practice. He is a best selling author and through the past 13 years, he has been involved in developing enterprise standards. This he has done with world wide leading standard bodies like ISO, IEEE, OMG, CEN, NIST, NATO, United Nations and even the World wide web consortium (W3C). He has thereby left a mark on most organizations around the world. Through his efforts in standards bodies, academic publications and published standards, he has made a significant contribution that has evolved mainstream thinking and approach on how the enterprise transformation, optimization, competitiveness and innovation disciplines are applied today. His specialty is within innovation, design thinking, hyper growth and thinking out of the box. His personal motto, which he truly lives: innovate one organization at the time…….making the world a better place for everybody. For most Fortune 500 and public organizations, George Etzel is synonym for a visionary, game changer and a challenger striving to defy outmoded business models as well as their operating model.

His skills, characteristic and facets are uniquewith an ability to help organizations master the rare discipline of developingtheir core competitive and differentiated aspects by applying leading practice,industry best practice, and standard market best practice. Advising andchallenging executives how to tackle THE BLIND SPOTS or “change gap” - discoverthe WHY, define the WHAT and deliver the HOW. Enabling executives to transformand innovate existing business models and their service model to designtomorrow’s organization.