George Coulter
Small Business Owner and Consultant in Thiensville, Wisconsin
WHAT I BELIEVE:
I believe you deliver success by tossing the thoughts that mediocrity is ok, the status quo is acceptable, excuses are excusable. I believe you deliver success by waking up each morning eager to pursue your passion. I believe you deliver success by thinking differently, really differently. I believe you deliver success by pushing boundaries, challenging the status quo.
WHO I AM:
I am the crazy one who delivers success by applying innovative concepts based on the philosophies of Albert Einstein, Steve Jobs and Simon Sinek:
.I build on Einstein’s definition of insanity: “Doing the same thing over and over again and expecting different results.”
.I build on Jobs’ belief that “The people who are crazy enough to think they can change the world, are the ones who do.”
.I build on Sinek’s understanding that “people do not buy what you do, they buy why you do it.”
THE CONCEPTS I FOLLOW:
. Start with your Why.
Others react to why you get up each morning.
. Know your story.
Make your story interesting and compelling.
. Keep it simple.
Keep your story simple so all get the message.
. Be a crazy one.
Be crazy enough to believe you can change the world.
. Be a purple cow.
Stand out in the crowd, be remarkable.
. Pitch to the sharks.
Know how to pitch as if you were pitching to the sharks.