giacomo bracci helsen

After a degree in Marketing, Trend Research and New Media, he attended a 13 months English spoken MBA in Milan, focused on Strategic Design Management that Domus Academy organises in partnership with SDA Bocconi and the Interaction Design Institute of Ivrea. Schoolarship awarded, Final Mark: Distinction. He later moved to Rome working as Experience Designer for Kanso, an Innovation consultancy to develop a Tourist Access Gate & Multimedia Museum at the Imperial Forum. In 2006 he worked for Park, an Advanced Design Management Consultancy based in Germany and The Netherlands, in quality of Strategic Designer for clients such as LEVI'S Europe & SIEMATIC Germany. Hired by Contagious Magazine in 2006 as Senior Researcher, Editor and Strategic Consultant, he got fascinated by strategy and planning and left to join Ninja Marketing as Strategic Planner, to design & develop a niche DIESEL branded social network of cool hunters. He teached non conventional marketing strategies at the Master in Business Design (Domus Academy - MIlan), the Master in Marketing Innovation (Accademia di Comunicazione - Milan) and the Master in Fashion Management (IED - Florence). After a challenging experience as founder, art & marketing director of disco_nnect music festival and founder and Strategic Director of fashion brand Radical Diversity, he worked first as a design consultant for eco fashion label AMAZON LIFE and after as Senior Strategic Account Manager for NinjaLab being responsible for clients such as: UNILEVER BEN & JERRY'S (activating the brand in the italian market), TELECOM ITALIA, UBI BANCA and as Senior Creative Strategist for Slide Agency, being responsible for fashion labels such LUIS TRENKER, MORINI & VICHEROY, events organisers such as IPM, DISCO VILLAGE, MOXA and acquatic parks such as ACQUA VILLAGE. After a short but intense experience at Independents United - as digital project manager for global clients such as DIAGEO and ASOS and UK-based clients such as BBC, HARRODS, ZEBIT - he's now relocated in Montreal, Canada working for Nurun Lab, the design thinking Innovation branch of worldwide ad agency Nurun, developing digital prototypes for BBVA and VIDEOTRON