Giò Pozzo è artigiano, architetto e giornalista e costruttore delle biciclette Giò Pozzo.

«Well made things are not just for the rich. They last a long time and when they get old you repair them. The art of the craftsman is not threatened by impoverishment but by the vulgarity that criminalises its culture. Purchasing something is an individual necessity, sometimes a sacrifice, not a casualness caused by imitative neurosis. We are exhausted survivors of the scrapping and disposability of products»

La perfection est atteinte non quand il ne reste rien à ajouter, mais quand il ne reste rien à enlever