Giovanni Broccu started his first promoting company, promoting and manifesting Hard Rock-PunkRock and alternative concerts in different Bars and clubs from it owns. In the early 1980's. 1986, Giovanni Broccu meets Reiner Hänsel and devoted his life to run the promoters part of the company while Henning Toegel moved on to Along and focused more on the international opportunities to expand the company into an European agency for, in the beginning, mainly American/Uk artists. In the 90’s started with a cooperation with The Sardinian Council For Turismus & Cultural Department proved to be extremely effective in opening the gate into the “Mediterranean Island” And countries" abroad. 1993 Giovanni ,Started with a new Company called Sardinia Entertainment Srl and start with the first show in to the Island with Eric Burdon and Bryan Auger Band the agent and manager of "James Brown" gave Giovanni the first opportunity to progress towards an international act in to the Island. Rod Mcsween (ITB),John Mayall & the Blues Braekers,Joe Cocker,(Barry Marshall) Jeff Allen, Dick Allen (William Morris) to name just a few US partners have been instrumental in giving Giovanni the chance to further develop the concept of "Mototono Festival" and booking tough out Europe, the Near Nord, Africa and, eventually, near island Korsica. The Rest is History of the international Entertainment . So it was a logical step to Forward the promoting and focus on artist marketing from 1993 onwards. The principles established then have guided the people working with Mr.g ever since: 1) Innovation 2) Empowerment of the partners working with Mr.g Organisation 3) Academic strive towards improvements of the methods applied in the industryLtd 4) Personal loyalty and integrity 5) Sound professional knowledge and experience in all aspects of the entertainment industry The corporate members constitute the nucleus of Sardinia Entertainment and Mr.G.Organisation Ltd and have diversified into the following areas: • Booking agency •Festival Organisation & Promoting • artist marketing beyond the booking of tours • management • full services in all fields of the industry • financial and taxation consultancy • special projects With an ever expanding international network of people from all sides of the industry co-operating and subscribing to the ideals and principles established by Mr.G.Organisation the opportunities remain unlimited. Sardinia Entertainment was founded by Giovanni Broccu in 1993. Today it is among the most innovative international Promoter of opera,(sports events,Including the Rally World Championship in Sardinia,The World Championship Super Motard, The World Championship Drag, And the World Championship Motocross and Super Jump). Musical ,and monumental events. Tours, concerts and open air events are part of the repertoire of Sardinia Entertainment Srl The Events Company as well as music festivals and dinner shows Venue Management an restaurans and Bars also. Since 2007 Giovanni o has focused on its own high quality promotion and their international marketing. MySpace URL: