Glassic Eyewear
Director, Architect, and Designer in Bengaluru, India
Eyewear prices are high, the experience is underwhelming and the product is transacted with too much seriousness. At Glassic, we want to change all of this.
Why does something that look premium have to cost you a bomb? We believe that eyewear can be made with great quality raw materials and made into ultra-cool designs without a heavy price tag. We started Glassic for the sole reason to sell great quality, fashionable eyewear at affordable prices.
Glassic, as an eyewear brand believes in a curated range of eyewear rather than the traditional “more is better” approach. When we design a range, we keep in mind genders, face sizes and frame shapes. On top of this, we add colours that reach out to different personalities. We are extremely passionate about the design and prototyping process as well.
Further, we only use the best quality raw materials. For example, the Acetate we use for crafting our designs are of the highest grade, and are not available in the prices we provide them for anywhere in India. It’s the same raw materials used by big brands from the world over. Further, we also want you to have a great experience where you buy sunglasses online.
Our metal plating’s, nose bridges and springs are plated keeping quality benchmarks in mind and are designed to function without any hassles.
Another aspect we are particularly zealous about is naming our eyewear. We at Glassic do not follow a process of model numbers, rather we add catchy names to each product. The title is based on the way the frames are designed and the personality it would go with.
For instance, we came up with the name Governor (our top selling sunglasses) because when you say the word Governor, people associate with a certain level of power, an individual with a sense of persona about him, you know? And this is what we wanted people to feel when they wore these sunglasses.
Our unique lean supply chain married to our e-commerce sales channel. It gives us the freedom of creating superior quality eyewear that can be sold at affordable prices! But how? Courtesy our slender supply chain. We manufacture them directly without the need of any middlemen and sell them directly to the customer without any middlemen too! Eyewear doesn’t have to be expensive, and we are here to break that myth!