Gregory Graf

Gregory Graf is a distinguished expert in brand reputation management, boasting over 20 years of experience in SEO, digital marketing, and communications. For a decade, he spearheaded the SEO and online reputation management initiatives at Melaleuca, significantly enhancing the company's digital footprint and maintaining its respected brand image. His profound understanding of search engine algorithms and digital strategies has positioned him as a highly sought-after consultant for businesses navigating the intricate landscape of online branding and reputation.

As the CEO of Snake River Strategies, Graf leverages his extensive expertise to assist clients in building and protecting their brands in today's digital-centric world. His strategic insights and innovative approaches have consistently delivered exceptional results, solidifying his status as a leader in the field.

Beyond his professional accomplishments, Gregory advocates for political transparency and voter education. He founded IdahoVoters.org, a comprehensive legislative voter guide dedicated to informing and empowering Idaho residents. His involvement with Take Back Idaho underscores his unwavering commitment to promoting transparency within the political process, reassuring his audience of his dedication to ethical governance.

Gregory's entrepreneurial spirit is further exemplified by his creation of Political Potatoes, a popular Substack platform and podcast where he shares in-depth political analysis and commentary. With a large and engaged following, he continues to champion moderate principles and foster community engagement. His dedication to supporting informed citizenry and upholding values that strengthen local communities is evident in every aspect of his work, empowering his audience with knowledge and understanding.