Gideon van Rietschoten
Art Director and Designer in Nederland
Gideon van Rietschoten
Art Director and Designer in Nederland
With over 10 years of experience in advertising, I nowadays work as a freelance (conceptual) art director and designer. Above, through, below, cross the line... you name it. As long as 'it' does what 'it' should do!
As an art director I really enjoy catching the big idea (often in tandem with a copywriter). As a graphic designer I love catching beauty. My big strength is letting these skills reinforce each other.
Agencies I've worked for:
DraftFCB, Roorda Reclamebureau, True Ideas, Emakina, Clockwork, Steam, Het Hoofdbureau, Art of Branding, Doorn & Roos, Firm, Readershouse Brand Media, 2 in beweging, Kokshoorn | Riemens, Sticky Studios, COZ Marketing etc.
Brands I've worked for:
Beiersdorf (Nivea & 8x4), Greenpeace, Proefdiervrij, PLUS Supermarkt, BDO Accountants, Huisartsopleiding Nederland, VVV, Ministerie van V&W, KIA, SC Johnson, Batavia Stad, Akzo Nobel, FIAT, Keune, Garcia Jeans, Delta Lloyd, Winston, Leaseplan, Dactylo Uitzendbureau, NBTC, Aegon Bank, Studystore, Holland Casino, Nationale-Nederlanden, Citroën, Audi, Volkswagen and a lot more.
Specialties:
Art direction, Advertising campaigns, Concept, Graphic design, Online campaigns and design, UX & UI design