Hailie Gerard

I’m a Mass Media Arts major at Clark Atlanta University, concentrating in Public Relations and minoring in Business. I’m passionate about the intersection of culture, storytelling, and strategy — how the right message can shift perception and create genuine connection. Public relations allows me to blend creativity with communication, crafting narratives that feel intentional, honest, and human.

Beyond the classroom, I’ve gained experience in production and media through my work with Phenomenal Media Productions, where I’ve supported projects that highlight Black-owned businesses and connect students across the AUC. I also run my own business, Lee Lee’z Lemonade, a brand rooted in Southern culture and community, which has taught me firsthand how to build and promote an authentic brand identity.