Hakob Martirosyan

Social Media Manager and Project Manager in Armenia, Yerevan

I’m Hakob Martirosyan, a passionate and results-driven Social Media Marketing (SMM) expert with over a decade of experience in helping brands elevate their online presence. With a strong background in digital strategy, content creation, and paid advertising, I’ve successfully guided numerous companies to achieve their marketing goals and connect with their target audience.

As the CEO of Effect, a leading digital marketing agency, I specialize in crafting tailored marketing strategies that not only boost engagement but also drive tangible results. My approach blends creativity with data-driven insights, ensuring every campaign is both impactful and measurable.

Professional Experience

CEO & Founder
Effect Digital Marketing Agency | Yerevan, Armenia
July 2015 - Present

  • Led a dynamic team of digital marketers, content creators, and designers to deliver comprehensive marketing solutions.
  • Developed and implemented innovative SMM strategies for over 100 clients, ranging from startups to established enterprises.
  • Managed paid advertising campaigns across platforms including Facebook, Instagram, and LinkedIn, achieving an average ROI of 200%.
  • Conducted market research and audience analysis to tailor strategies to specific client needs, resulting in increased brand visibility and customer engagement.

Digital Marketing Consultant
Freelance | Remote
January 2010 - June 2015

  • Provided consultancy services to small and medium-sized businesses looking to enhance their online presence.
  • Designed and executed custom marketing campaigns that significantly increased lead generation and conversion rates.
  • Offered training sessions on SMM tools and techniques to marketing teams, empowering them to optimize their digital efforts.

Skills & Expertise

  • Social Media Marketing: Expertise in creating and managing content across various platforms.
  • Digital Strategy: Developing long-term strategies aligned with business goals.
  • Content Creation: Crafting compelling content that resonates with the target audience.
  • Paid Advertising: Proficient in managing PPC campaigns with a focus on ROI.
  • Data Analytics: Utilizing tools like Google Analytics to track and optimize campaign performance.
  • Project Management: Efficiently managing multiple projects and deadlines.
  • Email: [email protected]
  • Phone: +37499993999
  • LinkedIn: Hakob Martirosyan
  • Location: Yerevan, Armenia