Holding a Master's degree in Business Economics, combined with more than 10 years of experience in corporate & product branding, I've evolved to a business proposition amplifier. Developing, reflecting and consulting on (corporate) branding, recruitment marketing, new business concepts, organizational strategies, market developments and trends.
Love my Lancia Kappa Coupe, NY, soccer, art movies, Barcelona, (cultural) mass media concepts, Johan Cruijff, iconic brands and creating them.