Herb Scannell was formerly the President of BBC Worldwide, North America. He was responsible for their flagship cable channels including, BBC America and distribution of BBC World News, BBC Worldwide Productions LA, BBC.com, Sales and Distribution, and Home Entertainment & Licensed Consumer Products. Herb built the North American business to over $500mm in revenue and increased profits 40% during his term.
Prior to joining BBC Worldwide, Herb was CEO of Next New Networks, an innovator in online video. At Next New Networks, he identified next generation media makers and made-for-the-internet original shows to advance a strategy of creating and managing a portfolio of niche channels.
The majority of his career was spent with Viacom/MTV Networks as the Vice Chairman of MTV Networks and President of Nickelodeon Networks. During his time with Nickelodeon, Herb built the network into the highest-rated cable service for 10 straight years, ranking #1 the entire time he was president. Herb also built a vibrant consumer products division, growing the network from $150 million in retail sales to $4 billion, making Nickelodeon the third biggest licensing company in the world.
He oversaw all creative and business operations for a portfolio of brands and businesses for MTV Networks including: Nickelodeon, TV Land, and Spike TV. Herb built the first new animation studio in Los Angeles in 40 years, creating hits Dora The Explorer, Spongebob Squarepants, Hey Arnold and Fairly Odd Parents. He also brought Nickelodeon into the movie business releasing 14 movies grossing over $1 billion dollars and making Nickelodeon one of Paramount’s most profitable producers during this time.
Additionally, Herb was Chairman of the Board of NY Public Radio and still remains an active member. He is also on the Board of the Latin Donor Collaborative, dedicated to improving images of Latinos in the media. Furthermore, Herb serves on the Board of Ballet Hispanic and City Kids.