Travel technology analyst, writer, fractional startup marketing executive, idea generator, relationship developer, and entrepreneurial at heart.

* Author of over 1000 published B2B articles on wide-ranging technology topics including travel, innovation, cybersecurity, digital ad/marketing, leadership, and transformation.

* Principal analyst, digital ad/marketing & customer experience: Phocuswright

*CMO for hire working with early stage fast-growing companies

* Bootstrapped award-winning startup guiding annual revenues from$3,000 its first year to nearly $4MM

* Masterminded all sales and go-to-market strategies, including a pipeline-feeding strategic partner program

* Led client strategy & consulting practice

* Created and drove company marketing, public relations, event, and content marketing strategies

* Establish ROI KPIs, benchmarks, creative testing, and iterative direct response deployment approach