i.used.to be.a.smoker

I Used To Be A Smoker is anti-promotinal cigarettes campaign that will take smokers and none smokers on a journey towards a free tobacco society in Lebanon.

We will be exposing different messages that tackle different angles of the tobacco industry and their effects on our society. We will be encouraging smokers to start quitting by making the process of quitting easier for them. How?

Simply by using the same tools that Tobacco Brands used and are still using to make people smoke. We will be using adverting and stories and as much as media coverage to anti-promote cigarettes and smoking.

We will be indirectly or directly helping all NGO's and organizations to achieve their mission for a Tobacco Free Lebanon.

Lebanon, prepare yourself to stop smoking.