Sanjay Kumar

With 4 years of experience in digital marketing, I have a proven track record of leading successful campaigns and implementing effective strategies. I have led the end-to-end execution of paid advertising campaigns, resulting in a 20% increase in new sign-ups and a 15% increase in sign-up conversion rates. I have also led the implementation of a new marketing automation system, resulting in a 15% reduction in marketing costs and a 20% increase in ROI. I am experienced in collaborating with cross-functional teams to deliver on-time and on-budget projects and initiatives.

Digital Marketing Specialist

3/2022 – Present

Frontline Industries

• Led the end-to-end execution of paid advertising campaigns, resulting in a 20% increase new sign ups, and at 15% increase in sign up conversion rates.
• Led the implementation of a new marketing automation system, resulting in a 15% reduction in marketing costs and a 20% increase in ROI.
• Collaborated with design, engineering teams to deliver on-time and on-budget projects and initiatives.

Digital Advertising Specialist

3/2020 – 3/2022

Futurewave Solutions

• Implemented and managed online advertising campaigns, resulting in a 10% increase in website traffic and conversion rates.
• Developed and executed digital marketing strategies, resulting in a 15% increase in social media engagement.
• Worked with cross-functional teams to develop and execute on-time and on-budget projects and initiatives.

Hard Skills

• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Social Media Marketing
• Email Marketing
• Content Marketing
• Google Analytics
• Google AdWords
• Marketing Automation
• Conversion Rate Optimization (CRO)
• HTML/CSS
• WordPress
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)