Data, Analytics & Marketing professional with 16+ years of experience across Marketing, Analytics & All Things Digital.
Outside work, I love to read about (surprise! surprise) the Internet, watch edgy movies, documentaries and listen to classic Jazz from the 50's & 60's. I love Visual art and have a blog on movie poster plagiarism. I also love to Quiz.
Live by Einstein's quote "If you can't explain it simply, you don't understood it well enough"
Very passionate about Digital & One of the few who believe that we as marketers are still yet to fathom the fundamental behavioral changes caused by Web 1.0 - forget the other versions.