Seif is an experienced art director, strong conceptual thinker, outstanding visual and strategically focused designer.

Over the past nine years Seif has worked in and around the Middle East, Europe and South Africa with a wide range of clients (P&G, Vodafone, Etisalat & UAE government to name a few). Hands-on in creative concepts and strategy development. Understanding of brand objectives, consumer needs, and the value of effective communications.

He’s never felt that advertising is a job, it’s a passion. His wish is to combine his passion and expertise to help his clients to tell their stories in an effective and creative way.