Jai Zeta

Founder in San Diego, California

Jai Zeta

Founder in San Diego, California

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Early in his life, Jai faced a compromised immune system. Surprised at the suboptimal results of conventional medicine, he discovered that holistic self-care is crucial to prosperity and gained a lifelong passion for wellness.

Jai studied fine arts at the University of Oregon and proceeded to launch and run his own photography and film production business. Traveling the globe, promoting the active lifestyle culture of companies such as prAna, Yoga Six, and Anusara, was a natural fit. He also produced for Olympic athletes, wellness experts, Grammy-nominated artists, yoga and arts festivals, ad agencies, and major TV networks.

Working with these influencers elevated his vision to build a brand that would contribute to the growing cultural concern for health and active living. Seeing an opportunity to provide sustainable medicine to a large, profitable market, Jai founded Vive in 2015.

When not “working”, Jai loves exploring gravity on gymnastics rings and perfecting his handstand. Grateful for an amazing community of fellow health enthusiasts, he makes sure to share his newest superfood recipes with anyone looking to enhance their lives.

  • Work
    • Vive Company, LLC