Jake Whitehead


I am a firm believer that our current economic and societal model is unsustainable and that major actions must be taken in order to ensure the security of this planet's future and, in turn, our own.

The notion of infinite growth is at complete odds with the concept of sustainability, and is impossible to maintain upon a finite planet which is made up of finite resources.

We must find a way to shift our current societal attitudes and behaviours to overcome the current crisis of climate change and oil dependency, through encouraging progress, happiness, liveability and wellbeing, over that of materialistic consumption, growth, creative destruction and fiscal income.

Together, anything is possible... so let's change the world - together - today!

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