Athlete, entrepreneur, and honor student, Jake Dustan earned the moniker as the “next Steve Jobs” from his classmates at the Academic Magnet High School in North Charleston, South Carolina. His accomplishments, while still in high school, speak to a young man driven to succeed. As a student, Jake Dustan attained an internship with People Matter, a software development firm serving the human resources industry.
As part of the People Matter team, Jake Dustan developed a social media marketing campaign in partnership with the Make-A-Wish Foundation of South Carolina. He also analyzed information from the U.S. Census Bureau in order to create sales territory distribution maps for service industry employers. Other projects include developing an analytic model to measure ROI of marketing campaigns and helping improve conversion rates for landing pages.
Prior to joining People Matter, Jake Dustan founded his own technology firm catering to businesses and individuals in the Charleston region. The venture, known as Human Oriented Computers, operated as a web-based design and distribution firm specializing in digital and print advertising and social media campaigns. In addition to his business ventures, Jake Dustan gained recognition as a strong academic performer. A National Merit Scholarship semifinalist, Jake consistently made honor roll throughout high school. He was a finalist in the 2009 National History Day competition in Washington, D.C., and a Southeast regional finalist in the 2010 International Science Fair. His senior thesis focuses on the topic of how to increase engagement and enhance the effectiveness of the sales cycle through Web 2.0 marketing technology.