James Olusoji
Social Media Manager, Project Manager, and Consultant in Calgary, Alberta, Canada
Hi, I’m James a results-focused Digital Marketing Strategist with a thorough understanding of social media, content marketing, customer engagement, and community building strategies with proven ability to drive sales gains and increase brand awareness.
I have over eight years of experience in Marketing, and Business Development focusing on Digital Marketing, increasing client brand awareness and influencing brand consideration through digital marketing tools
HIGHLIGHTS OF QUALIFICATIONS
· Google Analytics and Google Adwords Certified
· Managed various social media channels on a day-to-day basis, including but not limited to Facebook, Twitter, LinkedIn, and YouTube and updated the company website with favorable content for internal and external communication and reputation management
· Analyzed and recommended changes to website architecture, including content and linking, to improve search engine optimization by using target keywords
· Met with clients, outlined marketing needs, created business plans and strategic digital marketing campaigns for clients
· Organized creative campaigns for clients and programmatic buying to support digital cross-promotion efforts including email campaigns and integrated social media marketing that resulted in 20% increase in customers' brand awareness within six months
· Knowledgeable in web analytics and data analysis with a passion for KPI-driven marketing