Jane Hiscock
Small Business Owner and Consultant in Boston, Massachusetts
Jane Hiscock has more than 20 years of experience building marketing and communications strategies for leading technology, healthcare and financial services brands. Her beginnings with marketing to consumer brands Perrier, Black and Decker and Rollerblade instilled an early passion for understanding customer behavior.
Since then, she has applied that client-driven marketing approach to leading business-to-business brands and has been instrumental in helping her clients develop new online and offline approaches to building executive customer experiences and programs. Jane's client work includes organizations such as IBM, Huawei, Broadridge, Avaya, Ernst & Young, GlaxoSmithKline, Manpower, Microsoft Health and MSCI.
Jane served in CMO and marketing leadership roles for financial services, healthcare and information technology companies. She was the global vice president of marketing for Microsoft Health (Sentillion), vice president of global marketing for Morgan Stanley Capital International and head of product marketing for financial services start-up Redpoint Software.
Jane sits on the board of directors of several non-profit organizations and associations and is an adjunct faculty member at Boston University. She speaks regularly to marketing groups such as: CMO Council, CMO Club, B-to-B Marketing Association, Corporate Executive Board, American Marketing Association, ITSMA and the Boston Club.