I am the Founder, Creator & Director of YK Wellbeing, an AI-powered digital wellbeing platform built with one simple mission: to help people live healthier, happier, and more balanced lives.

My journey into entrepreneurship was shaped by personal experience. Having faced childhood trauma, mental health challenges, and difficult periods throughout my life, I understand how overwhelming it can feel to navigate those struggles alone. Those experiences taught me resilience, empathy, and the importance of having the right support. They also inspired me to create something meaningful that could make a positive difference in the lives of others.

YK Wellbeing was born from the belief that high-quality wellbeing support should be accessible and affordable for everyone, regardless of their background. Rather than simply creating another fitness app, I wanted to build a platform that supports the whole person—mind and body. The app brings together personalised workout programmes, nutrition plans, meditation, yoga, recovery sessions, hiking, running, cycling, camping, outdoor adventure planning, and AI-powered guidance through our wellbeing companion, Buddy.

As Founder & Director, I lead the vision, strategy, product development, and growth of the business while working closely with development and design teams to continuously improve the platform and deliver an exceptional user experience.

I believe technology should empower people, not replace human connection. My goal is to create a trusted wellbeing community where people feel supported, motivated, and inspired to build healthier habits, improve their physical and mental wellbeing, and realise they don't have to face life's challenges alone.

I'm passionate about innovation, entrepreneurship, digital health, AI, and creating solutions that have a genuine, lasting impact. My ambition is to continue growing YK Wellbeing into a platform that helps thousands of people build healthier lifestyles and unlock their full potential.