Petra Jankovičová
Prague, Czech Republic, Europe
My first experience in media was during a scholarship in the USA, where I worked as a reporter and editor of local monthly newspaper. For two years I worked as the coordinator of information for the biggest job portal in Slovakia, Profesia.sk.
From 2007-2011 I worked for Neopublic Porter Novelli, where I was the main contact for Microsoft Slovakia. With Microsoft, I was responsible for all PR services including strategic planning, crisis communications, corporate, product and digital PR and Citizenship projects as well as acting as the company spokesperson. I was also involved in a unique and successful project for the internet bookstore Martinus.sk, “Slovakia writes a novel,” which was nominated and shortlisted for a Sabre PR award.
Since May 2011, I consulted on public relations, PR strategies and community programs of Best Communications' IT and internet based clients operating on the Czech and Slovak markets (AVG Technologies and Fashion Days) and also for UNPD Europe and CIS.
Expertise and excitement for digital communications led to my cooperation with one of the most innovative Slovak advertising agencies- Triad Advertising. In October 2011 was the Czech branch of the agency set up. Since then I manage the agency and I am responsible for all operations of the agency in the Czech republic.
I am truly an IT geek and Social Media enthusiast as well as a supporter of nonprofit organizations and projects. I was the main PR and communication consultant for a very successful project promoting volunteering- 72 hours without compromise in September 2010. For four years, I led the communication activities for the independently organized TED event TEDxBratislava.
I have a degree from the University of Economics in Bratislava, Faculty of International Relations.
Specialties: overview of the technology market and possesses experience in product, corporate and digital PR, CSR projects and digital PR (including social media), communication strategy development, CSR strategy and project development as well as execution.