Jason Simpson of Arizona

Jason Simpson, Arizona health advocate, is a blogger and yoga instructor, who, through his own personal transformation, has positioned himself as a champion of full body health. He shares his outlook and observations on how to achieve a healthy body on his personal weight loss blog, “The Hungry Man's Diet Plan.”

Jason Simpson, Arizona diet expert, rose to prominence in the online fitness community after struggling with his own personal obesity. Before becoming a health consultant, Simpson weighed 300 lbs and ingested a diet of pizza, fast food, and unhealthy snacks. His physical activity was limited; so much so that walks from a parked car to a restaurant were seen as a hassle and playing catch with his son was too difficult. After a heart attack scare in 2006, Simpson recommitted himself to a healthy lifestyle, spurred on by his desire to see his children grow up and his own father's death due to heart disease.

Simpson began working with a personal trainer to increase his activity and physical fitness level, as well as seeing a nutritionist for help adjusting his diet. Over the course of a few months, Simpson lost 50 lbs and began to feel a marked difference in his life. Climbing a flight of stairs or playing soccer with his children— activities that were previously seen as difficult obstacles— were no longer an issue. His diet changed from one consisting of greasy, fat-heavy foods to a leaner, protein-rich system. As he continued to see his weight fall, family members and friends asked him about his strategy for weight loss. That interest, coupled with his own desire to document his personal efforts to find healthy alternatives for high calorie meals, inspired him to start his blog, “The Hungry Man's Diet Plan.”

Adhering to the motto of living a “lean, clean, green” lifestyle, “The Hungry Man's Diet Plan” grew from a curiosity of close friends and family only, to a major fitness website viewed by thousands and supported by its own online community of users who were regularly checking in for the insights and suggestions of Jason Simpson, Arizona health success story. The site includes tips on how to adapt a more active life, weight loss strategies, dieting tips, recipes, diets and exercise plans, and nutrition observations, written in Simpson's honest, humorous tone. Additionally, the blog features an active message board for community interaction, and recurring features like “Hungry Man Eating,” which suggests healthy meal