Jason Askew
Marketing Technology, product marketing, and marketing strategy in Washington D.C., DC
Your company needs someone with award-winning corporate experience serving half-dozen business units with entirely different products, markets, and go-to-market techniques. With over a decade of event management experience, I am looking for new challenges and opportunities by enveloping myself into the marketing technology & evangelist market. My background in project management, logistics, and onsite execution, with budgets exceeding one million dollars will certainly help your customers succeed.
After starting my career in IT support and a stint building Data Centers, I decided to put my bachelor degrees in both Communications and Public Relations into an event marketing role. Following our acquisition (APC acquired by Schneider Electric) our marketing program had turned into a global role. I became responsible for global event best practices. This required me to assist Mexico, Canada, and the U.S. in establishing a uniform look and feel while executing numerous events for multiple Schneider Electric holdings. After creating and gaining approval for an event solutions management role, I worked with both North and South America establishing uniformity and best practices for the countries and businesses. This also included helping multiple engineering teams create product demos that were both relevant and appropriate for the customer and the engineers.
My role had then evolved, due to global corporate direction, into a more digital role. Part of my responsibility was vetting off-the-shelf solutions with in-house capabilities to provide a high level of capability to our businesses across the globe. Some highlights are a global, cloud-based electronic lead system, RFID tracking capabilities that could later integrate into Marketo/Eloqua, and electronic literature ordering capabilities. Due to my passion for technical evangelism, I trained over a dozen countries to use these digital solutions.
Your company can certainly benefit from my capabilities and extensive experience in getting multiple groups with different levels of technical understanding to embrace new technology, event strategies, and marketing tools. I am looking forward to being part of the team and helping to pave the way forward.
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