J

A transfer student from University of Geneva, I graduated from Webster University in July 2012. I studied International Relations and Management, and I am currently pursuing my Master degree in Digital Marketing and Social Media at CREA, Geneva.

While pursuing my Master degree, I began career-based work as a Marketing Intern in a well-known Geneva-based radio station, One FM. My experience working at One FM has greatly contributed to my understanding of how the Media Industry is structured in Switzerland. This internship also helped me comprehend the basis of Marketing and Sponsorship in a challenging and fast-paced environment.

Following my first experience working as a Marketer, I was hired as a Social Media Intern for a Digital Communications Agency in Vevey, Creatives SA. Social Media Marketing has been one of my major interests during my studies and this position enabled me to regularly apply my know-how and Digital Marketing skills acquired during my Master’s program.

Today, I am pursuing my internship as a Web Marketing Assistant in one of the largest Digital Marketing agencies in Suisse Romande, Virtua SA. My role at Virtua has primarily been working with the Social Media Team assisting the development of Social Media strategies, along with setting up and monitoring Advertising Campaigns for diverse clients such as Nestlé, Ubisoft and BCV (Banque Cantonale Vaudoise).

My experience working at Virtua is a major step for me in becoming a Web Marketing & Social Media Specialist. It has enabled me to deepen my understanding of different Digital Tools in order to applying them in a Comprehensive Digital Marketing Strategy.