Jeff Arbour

Jeff Arbour is Senior Vice President for The Hyperfactory and a key driver behind the company's growth in North America. Jeff has been helping brands navigate the mobile channel since 2003. First hired at The Hyperfactory in 2006, Jeff has helped define domestic and global mobile strategies and executions for top prestigious brands. Over the years Jeff has been working with key clients including Toyota, BlackBerry, L’Oreal, Coke, Intel, Microsoft and Kraft, which have won a number of awards recognized by MMA, AdTech and the Webbys among others. He is also often invited to be a guest speaker at various international conferences. In 2008 Jeff was named the #1 in DM News’ Top 30 Under 30, Direct and Interactive Marketers Under 30, as well as one of the Top 100 Most Influential Marketers of 2008 and 2009 by Invesp Consulting.