Jeff Atkinson

I'm the GM of Production and New Media at Penguin New Zealand with a passion to reach out to global consumers to offer them the opportunity to find, access and enjoy the amazing books we have to offer.

I've (literally and figuratively!) grown up within the publishing industry and have worked everywhere from the warehouse floor to the acquisitions table and am now bringing all of that experience together to help create a new digital future for our content.

Living in a country on the 'edge of the world' in so many ways brings an enthusiasm and 'can do' attitude to our industry that is both refreshing and satisfying. The merging of technologies, publishing ideas and consumer demand means the possibilities are endless!