Jeff Beringer

Digital Marketer, Innovation Expert, and Business Transformation Consultant in the United States

Jeff Beringer

Digital Marketer, Innovation Expert, and Business Transformation Consultant in the United States

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I help organizations leverage artificial intelligence and emerging technologies to transform how they communicate, build relationships, and drive business results. With over two decades of experience leading digital innovation at global communications firms, I've been on the front lines of embracing new technologies and developing new techniques to reshape how PR work gets done – all in service of delivering better results for our agency and our clients.

My philosophy on AI is simple: it should augment and enhance human potential, not replace it. At Golin, this vision drives our transformation to become the industry's first fully AI-integrated global PR agency. As Chief AI Officer, I architected our firm's artificial intelligence strategy and now partner with our talented teams to bring it to life. In less than a year, we expanded AI adoption to 80% of our global workforce and launched innovative AI-powered solutions that enhance both efficiency and client impact – from content pre-testing and comprehensive influencer vetting to misinformation detection and custom AI assistants that help teams develop more powerful earned-first campaigns. While we're proud of this early progress, we're just getting started. Our focus is on building a culture of continuous exploration and serial innovation, recognizing there's significant work ahead as we reimagine what's possible in our industry.

I'm guided by our founder Al Golin's philosophy of "fixing things before they break" – staying ahead of change rather than being disrupted by it. This mindset informed my earlier work building Golin's digital practice and developing The Bridge™, the marketing services industry's first global network of integrated content and analytics newsrooms, now powering initiatives for 300+ brands across 25+ locations. Today, Al's philosophy drives our commitment to making Golin the defining agency of this decade through thoughtful AI integration that helps Golin's talented people deliver superior client outcomes.

When I'm not working on the future of communications, I'm a lucky husband to an incredibly talented spouse and dad to three amazing kids who keep me energized. Texas is home now, after adventures in Los Angeles, Chicago and several Midwest cities.

  • Work
    • Golin
  • Education
    • University of Kansas
    • Stanford University Graduate School of Business