I am a marketing research, strategy and analytics executive, thought-leader and change-agent. My professional passion and mission is to guide companies to smart, aligned commercial development decisions, relying on the heavy use of research and analytics based insights.

To accomplish this, I founded Aviants Insight & Strategy LLC. It is a labor of passion for the power of the simple truth of the

marketplace -- and it's power to fuel growth.

In my personal life, I love to cook -- especially from ingredients grown in my organic garden. I'm constantly experimenting with food and flavors -- and exploring new ways to bake without eggs or dairy and other allergens a loved one can't have. I'm working on developing my skills in photography, but I am still very much a novice.