Jessica R. Hamel
Boulder, CO
Strategy // To be successful at social media a brand needs a strong foundation of what they want to accomplish. I help brands develop that foundation and how to execute on a daily, monthly and yearly basis. This may include: research, planning, reporting, content calendar development, campaign brainstorming/development.
Community Management // Everyday management of a brand’s social media presence takes time and dedication. I help brands take a more authentic approach to making real connections with consumers on a daily basis. This may include: research, daily social presence management, tool development, campaign management.
Content Creation // Content is essential to sharing a brand story and inspiring a community of consumers to act on a common value or bond. I help brands develop content based on their goals, missions and the needs and wants of their community. This may include: brainstorming, content calendar development, blogs, email marketing, bylines, whitepapers, videos, interviews.
Influencer // Whether it be a team of professional athletes or a collection of notable bloggers, brand influencers help create a more authentic connection with consumers. I help brands manage these connections and develop a strategy to best utilize them in the digital space. This may include: research, influencer management, strategy, content development.