Jessica Zapatero

I am an experienced bi-lingual leader skilled at implementing high-profile, image-based marketing programs within luxury/lifestyle industry through the creation of integrated strategies to increase customer sales, brand development and media exposure.

Some highlights of my experience include:

• Liaising between the management and the marketing teams to analyze and define appropriate opportunities to acquire new, and develop existing, clients
• Effectively analyzing event results in order to refine and improve future events in order to further business development and bottom-line sales
• Spear-heading over 15 client projects including creating roadmaps for fashion marketing strategies, community relations strategies, content marketing, public relations campaigns and product launches

If you are looking for a forward-thinking bi-lingual Spanish/ English public relations, marketing and social media professional offering 20 years’ experience in retail, fashion and public relations management roles, then I would love to connect.