Jim Tobin

Social Media Marketer in Raleigh, North Carolina

Visit my company website

I'm president of Ignite Social Media, "the original social media agency," which was founded in 2007 and serves many of the world's best brands.

I'm also president of Carusele Media, a content marketing firm founded in 2015 that provides guaranteed social reach, content creation and syndication, at scale.

I've written two books on social media marketing:

2014's Earn It. Don't Buy It: The CMO's Guide to Social Media Marketing in a Post Facebook World,


2008's Social Media is a Cocktail Party: Why You Already Know the Rules of Social Media Marketing.

I'm also a dad to three daughters and a husband and, while I list that last, I consider it first.

  • Education
    • Duke University