Joanna Roses
Greater New York City Area
Joanna Roses is a seasoned and well-networked marketing communications professional and brand storyteller with more than 15 years of both in-house and agency experience in domestic and international corporate and consumer communications. She specializes in using strategic, creative tactics for companies, ranging from Fortune 500s to start-ups in the media, entertainment and technology industries, to capture the attention of the press, target customers and other key stakeholders.
Roses excels at working across multiple lines of business to identify newsworthy stories and develop marketing solutions that successfully leverage brands within the traditional press, digital media and with relevant influencers. This approach has earned her several awards and recognitions for her campaigns, and helped her build strong, personal relationships with the media. Roses has placed clients' stories in consumer, business and trade publications ranging from The New York Times, Bloomberg BusinessWeek, People Magazine, Advertising Age, All Things D and TechCrunch, to broadcast outlets such as the Today Show, David Letterman and more.
Her expertise includes entertainment (cable and broadcast TV, music and film/home video), technology, consumer products, travel / hospitality, and government / public affairs work . She has held senior communications posts at Nickelodeon/MTV Networks, Edelman and technology company Meebo (acquired by Google), as well as posiitons at CNBC Europe and FX Networks. Her most recent venture, Joanna Roses Consulting, operates out of New York. For more information, please visit Roses' LinkedIn profile.