Joanne Marzan

Former Executive Director of Digital Marketing at Live Nation Artists, I'm a passionate marketer who has spearheaded ecommerce marketing for over 120 global entertainment brands including U2, Jay Z, Coldplay, Tom Petty, Stone Temple Pilots, Madonna, and The Beatles (Apple Corps).

Since then, I’ve advised brands in beauty, health, high tech, virtual reality, consumer electronics, food & wine, luxury hospitality, media and entertainment.

I joined SF's iconic and irreverent beauty brand, Benefit Cosmetics (LVMH), in 2019 where I currently head up Ecommerce for their flagship US market.

I’m a builder at heart — of brands, teams, strategies, and customer journeys. Whether it’s helping a startup find its audience or pioneering distributed commerce in beauty, I enjoy mixing innovation with performance.

I've been an active mentor for the past 12 years to young professionals looking for pathways to start career journeys in the digital space.

When I’m not obsessing about ecommerce, I’m behind a drum kit in the Bay Area music scene, bringing more joy, sound, and connection into everything I do.

Let’s create something wild, smart, and impactful — reach out and say hi!