Joanne Pawlicki
Toronto
Accomplished Senior Marketing Professional with demonstrated expertise in developing and implementing brand, innovation and communications strategy based on consumer, channel and market insights to drive growth. Particular area of capability is in turning around under-performing brand and product portfolios.
Extensive experience leading and inspiring marketing teams of up to eight and in developing strategic brand plans, innovation, leading new product launches and in building brands.
Tier one consumer packaged goods, retail and financial services industry experience in Canada, Australia and the UK.