Joao Abrantes

I’m João Abrantes, a results-driven media buyer with 6+ years of experience managing over $5.8M in ad spend and generating $27M+ in revenue across Facebook, YouTube, and TikTok Ads. I specialize in building profitable, data-backed ad campaigns that drive real business growth.

I’m also the founder of Media Buyer School, a 24-week program that trains people with zero experience to become in-demand remote media buyers. Not freelancers or agency owners, but full-time professionals with legit careers. My course is built from the ground up using real, in-the-trenches strategies I use daily as a working media buyer with no recycled theory and no fluff.

Originally from Portugal, I broke into digital marketing with no formal training. Just YouTube videos, trial and error, and pure determination. Now I help others skip the guesswork and build careers with freedom, stability, and purpose. My students land real jobs, run real budgets, and get my direct support every step of the way.

If you’ve been burned by overhyped courses or are tired of chasing passive income schemes, I offer something different. Real skills, real results, and a clear path to a legit remote career in media buying.