Joe Stickney

I am a data-driven marketer with a powerful streak of creativity. This balance of left-brain, right-brain collaboration has developed me a into an experienced, reliable managing resource for any marketing project. My skills primarily focus in creating, administering, collecting and analyzing primary market research to identify business opportunities and threats. I help my colleagues and business partners use this information to strategically act on market opportunities and defend against competitive threats.

As a marketer, I have worked extensively in market research, business planning, SEM, email, SEO, display, and most passionately lead development and online relationship nurturing. Ask me about the purchase funnel if you have hours to spare learning about conversion opportunities.

I have an undergrad in creative advertising and an MBA with a focus in business marketing. The combination of these disciplines and working across multiple business models both in the agency and client sides has groomed a well-rounded personal philosophy to omni-channel marketing and strategy. Working as the keystone on many projects to merge critical market data and well-executed creative is an area where I have been very effective.

My wife and I love the outdoors, art, skate boarding and surfing. Our dog Izzy is our best buddy. I am a comic book movie geek and can’t miss the Walking Dead. My wife is a graphic designer, so, it is fairly common to find us working with friends and business partners to build brands or improve business as a creative-data team.