As ZiaSat’s Vice-President of Market Development, John Martinez conducts research, analysis, and planning for commercialization of ZiaSat’s proprietary space-based real-time imagery and geospatial information technology. He provides commercialization direction for business development opportunities into which markets ZiaSat’s technology best benefits an industry.
The industries that John has analyzed and created commercialization roadmaps include: national defense and intelligence, online mapping, state and local governments, environmental monitoring and land use management, oil and gas, utilities, disaster management, insurance and others.
John received his Master’s of Business Administration (MBA) in Management of Technology from the University of New Mexico’s Robert O. Anderson Graduate School of Management. John is a specialist in technological market analysis, forecasting and road-mapping for startup businesses, existing corporations, and institutional clients.
John understands how technology fundamentally works, interacts with other technologies, and generates commercial benefits in application areas. His areas of expertise include: Aerospace; Optics / Optical Devices; Software; Electronic Manufacturing; Shipbuilding; Medical Devices; Pharmaceuticals and Food Inspection.