I'm originally from Burnley in Lancashire, UK. Currently living and working in Bolton, Lancashire I live with my partner and 2 children. And 2 cats! I enjoy a wide and varied bunch of things, far too many to list here.
I love football (yes, it's football, not soccer). I am also a Burnley FC fan . . . . in fact you could say I owe my life to Burnley FC since my Mum and Dad met on a train on the way to a football match (Carlisle Utd vs Burnley) !!
See http://uk.linkedin.com/in/johnlfitzpatrick for details.
I am an enthusiastic, dynamic and experienced online marketing and e-commerce professional, having first ventured into the online space in 2003 whilst at Express Gifts (home catalogue / shopping arm of Findel plc).
Following on from Express Gifts, I worked at Kitbag.com as Internet Marketing Manager for just under 3 years, then moving onto The Hut Group as Trading Manager for just over 1 year, before starting my role at PJH Group as Online Marketing Manager.
Over the years my profile in the online world has grown, and I have been asked to speak as an industry expert at online marketing & related trade shows, and have also contributed to the online industry via articles & magazines. I have experience & skills in managing:
- Affiliate Marketing
- Shopping Comparison marketing
- Web analytics
- Email marketing
- E-commerce & online trading
- Website usability
- PPC marketing
- Online retail
- Social media
- Display advertising
- Website conversion optimisation / AB testing
- Intranet development
- Online retail
- Web business startups / launching
- M-commerce / mobile marketing