John LaGrosse
Associate Strategy Director for OMG (specifically working at PHD) working on the Google account, concentrating on US Media efforts.
Since joining OMG, I've served as the lead on the Google "Get America's Business Online" effort, Google Wallet, and Google Apps. Primarily, I've served a lead role in the launch of Google+, Google's premiere social networking site.
Previous experience across a variety of categories including packaged goods (Kraft Foods, Coca-Cola), Pharmaceuticals (Novartis DTC/OTC products), and appliances/lighting (General Electric). Would like to one day expand Media/Marketing experience to opportunities with a sports/ branded entertainment focus.
Specialties
Overall Brand Media strategy with experience across TV, Print, Online, OOH, Radio, Branded Integrations, and multi-platform partnerships; client relationships; corporate budget allocation/management; leadership (employee management); presentations to senior level clients; internal corporate improvement initiatives