John Roulac
Richmond, California, United States
Many people in the superfoods niche look at other superfoods companies as their direct competitors, but John Roulac sees things differently. He sees the GMO industry, led by Monsanto, as his main competitor. According to John, Monsanto and other GMO companies destroy nature and it's up to him to fight back. He has led the effort against GMOs with his nonprofit organization GMO Inside. The nonprofit organization educates consumers about the dangers of GMOs and also uses campaigns to get companies to stop using GMOs in their products. John believes this is the best way to make the world a safer and healthier place today and for generations to come.