John Tran
Mother, Filmmaker, and Artist in Hà Nội, Vietnam
Read more:nhà hàng tổ chức sự kiện
The reason why Mini Restaurants are becoming so popular is because they represent "impulse purchasing sites" where customers get instant gratification in the forms of Ice Cream or Coffee or comfort foods like Bar-B-Q Sandwiches or Pizzas.
These Mini Restaurant Operations are easy to put together and build into a profitable business. But setting a business up is only half of the work. The other often neglected aspect is marketing! The time you spent working "on" your business is worth a lot more than the time you spend working "in" your business. Planning to be present at future events and festivals takes long term scheduling of your time. Every weekend counts, especially during the busy summer months. If you don't keep good records it is hard to remember how you did financially on a particular show or event.
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After doing many shows and festivals, I started to set up daily in my town and found it to be way more profitable. This is where the easy and fast money is! I found out that the best strategy is to rent a lot on a busy street and start your own daily restaurant operation. This way you can build your business from the ground up and create a place of interest to many people.
Here is a secret how you can get free traffic and publicity to your business:
Create events! Events are interesting and engage the public's mind. A lot of times you can get talented people to work with you for free if you strike win- win situations with them. Here are some ideas for you:
Get a chainsaw artist to carve sculptures out of logs and sell them as well.
Talk to local bands if they would like to jam at your place and sell their albums.
Start a weekly open mike night where people come together and enjoy great food, music and drinks.
Start a benefit event where you collect money for a worthy cause.
Team up with other "non-competing" mobile businesses in your area and offer them to set up on your lot. Good options are produce vendors as well as plant and flower vendors.
Call a local radio station and ask them to broadcast from your place.