Jon Gold
Web Developer, Project Manager, and Director in Crofton, Maryland
Jon Gold
Web Developer, Project Manager, and Director in Crofton, Maryland
am a digital marketing professional with over 15 years experience in managing web operations and digital strategy across various channels in both the B2B and B2C worlds. I am dedicated to providing successful project management, hitting deadlines, and leading teams through medium to enterprise level web initiatives. I have led enterprise website redesigns and CMS implementations, managing internal teams, as well as coordinating efforts across multiple freelancers and external agencies.
I am passionate about developing clean and intuitive user experiences across all devices, and enjoy working with UX and UI designers to develop web applications and adaptive / responsive user experiences. I am results focused, live in the analytics, and I welcome opportunities to do multi-variant testing and usability testing, making adjustments and improvements along the way.
I have successfully lead the evaluation, selection, and implementation of various enterprise content management systems and marketing automation platforms, and have a proven track record for bringing these new technologies in house and driving adoption and usage.
I am adept at measurement and web analytics, understanding user behavior through usability testing, and developing web content strategies. I enjoy planning information architecture, designing wireframes, understanding the buyer persona, and mapping interactions and goals back to the customer journey.
I am focused on using the web to drive leads and conversions, and strive to stay on the cutting edge of all areas of digital marketing, including social, SEO, PPC and Display.