Jonathan Jayatilaka

Summary •Establishes marketing goals to ensure share of market and profitability of products and/orservices.

• Develops and executes marketing plans and programs, both short and long range, to ensure

the profit growth and expansion of organization's products and/or services.
• Researches, analyzes, and monitors financial, technological, and demographic factors so that
market opportunities may be capitalized on and the effects of competitive activity may be
minimized.
• Plans and oversees the organization's advertising and promotion activities.
• Ensures effective control of marketing results and that corrective action takes place to be
certain that the achievement of marketing objectives are within designated budgets.

Executive Marketing and Business Development
eBEYONDS
May 2014 – Present (3 months)

•Seek out new clients and develop clientele both internationally and locally by networking to find new customers and generate lists of prospective clients.
•Responsible for prospecting and appointing foreign agents for org.expansion.
•Develop and review action plans to manage client’s expectations with co-ordination from management and other team members.
•Analyze market information and competitive intelligence, understanding clients expectations to perform strategic product/service positioning.
•Evaluate, plan, organize, manage, and contribute to all relevant company channels in an effort to achieve corporate objectives while ensuring a consistent marketing message.
•Follow up on responses.
•Solicit customer feedback and optimize campaigns accordingly.
•Evaluate, plan, organize, manage, and contribute to all relevant company channels in an effort to achieve corporate objectives while ensuring a consistent marketing message.