Jimi Smoot

Throughout his career, Jimi has amassed experience in the buying, selling and packaging of media, working for such companies as MindShare, MySpace and AdoTube. He was an innovations manager at Initiative, participating in the agency’s national think tank team to develop next generation marketing campaigns for clients utilizing new technologies.

In 2011, Jimi founded his own technology company JSFOUR and developed from the ground-up an ad-supported video content infrastructure. PK4 Media quickly acquired JSFOUR and the technology that became the basis for the Bishop Video Platform.

Jimi studied computer engineering and marketing at the University of Nevada Las Vegas and graduated with a degree in University Studies. He is an active committee member of thinkLA, an advertising trade association. He is also a licensed pilot.