Joe Thomas

Working with Fortune 500 companies to achieve content marketing success, Joe Thomas has over five years of experience increasing ROI through unique content. Collectively, his work has received over a million monetized pageviews.

Professionally, Joe Thomas wears a variety of hats on the job – from Content Manager to Internet Marketing. Over the years, he has managed in-house and independent contractors to achieve editorial goals while overseeing multiple, Enterprise-level content initiatives. He facilitates the production of industry-leading thought leadership and prioritizes projects, resources, and budgets in accordance with Company needs.

With a strategic vision, Joe Thomas creates annual content roadmaps and editorial calendars, identifying go-to-market opportunities and relevant themes. While working with startups, Joe Thomas develops fundamental brand architecture and corporate branding.

Serving as an Editor for over five years, Joe Thomas reviews text for grammar, tone, and voice inconsistencies to ensure the content meets client or in-house style guide. Substantially revising content as necessary, he is committed to achieving results.

In past roles, Joe Thomas has coached, mentored, and evaluated writers on a consistent basis to maintain quality standards. Joe fact checks content and works with authors to improve their written work. Risk-adverse, Joe identifies potential legal issues and liabilities within web copy.

Joe Thomas creates, manages, and executes social media posting strategies to maximize user engagement. Joe has successfully used social advertising to increase brand awareness and metrics, while opting for organic programs to increase social influence through customer engagement.

Joe Thomas consistently produces pristine content that conforms to client style guides. With 10 years of writing experience, he produces a variety of content to meet client needs, including blog posts, analyst reports, eBooks, press releases, and social media broadcasts. As a writer, he enjoys collaborating with cross functional teams to oversee projects from pitching through publishing.

Joe received his Bachelor of Arts in Communication Studies from Sonoma State University, where he was Editor of the Sonoma State STAR newspaper for two years. He has extensive undergraduate coursework in journalism, public relations, and marketing.