Juan Alberto DelaRoca

Consultant in Denver, Colorado

Juan Alberto DelaRoca

Consultant in Denver, Colorado

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I possess a natural talent, a knack really, for finding the path less traveled. A curious and inquisitive persona has allowed me to do a little bit of everything. Over the years I've worked in a bicycle shop, made snow at a resort, consulted with global brands, and even tried to get a Mexican snowboarder qualified for the 2014 Winter Olympics. Once, I raced an auto rickshaw 2,700 km across India.

Currently I reside in Denver, Colorado, where I spend my time appreciating architecture, art, and design. And like most Coloradans, an active lifestyle is significant part of my life. I'm trying to break 90 on the golf course, still attempting to learn new tricks at the skatepark, exploring the area by bicycle, and surfing lines of snow in the mountains. I'm an amalgamation of hobbies and interests that all contribute into making my unique personality.

My professional career spans across a spectrum of industries, including apparel & footwear, automotive, consumer packaged goods, food & beverage, sports, and technology & media. I created a cultural marketing consultancy whose clients are agencies and brands seeking to understand consumer cultural behaviors and trends in order to design and produce marketing communications that achieve results.

Oh, and I've studied the Spanish, Portuguese, German languages...

  • Education
    • University of Colorado Boulder
    • Ohio University