While waving your hand, say "RAH - dee - CHAY" <see profile photo>

A diversified career has exposed me to virtually every marketing communication channel from the early days of direct mail to the constantly changing online marketing landscape of today.

I'm a self-taught techno-geek with a high degree of intellectual curiosity for improving quantitative marketing performance. Integrity and perseverance are my main characteristic traits. Truth is I do not know everything there is to know, but I guarantee you, I won't give up until I've unturned all the stones. I attribute this to being Brooklyn born and raised.

My background is rooted in a deep knowledge of brand integrity, purpose and audience. I've learned from some of the brightest, most creative people in the industry such as Milton Glaser, Primo Angeli, Tim Girvin, Stan Rapp and Nancy Kramer to name a few.

I thrive in a dynamic and fluid fast-growth work environment, helping companies maximize their online brand presence, increase customer engagement, and leverage traditional and online media to its greatest potential.

I dig deep to find solutions, flawlessly orchestrate projects requiring a myriad of resources, and strive to produce positive, long-lasting results. Nurturing a diverse network is the key to my success.

Anything worthwhile takes enormous effort. My mom said that to me when I came close to quitting School of Visual Arts. Those words changed the course of my life.

For fun, I enjoy sourcing and collecting design books, vintage ephemera & craft supplies and have evolved this hobby into a lucrative microenterprise.

I'm a published author of twelve pop culture design books on topics such as restaurant and retail merchandising, menu design, package design, shopping bag art and brand identity.

Nothing in this life is a sure thing but I can tell you this - let's work together and WE WILL make a positive difference!

customer-focused * solutions-oriented * results-driven